OVERVIEW

Since 1886 Methven have been pioneering & engineering amazing water experiences, challenging convention to create award-winning products. With the modern world becoming more superficial and frenetic, it’s the simple things in life – the connection between people and water – that has the ability to transform the everyday. This insight was the foundation of the new brand positioning ‘Transforming the everyday’ and was brought to market through the launch of the new Turoa collection. We aligned the brands assets with this new positioning, evolving the use of typography and colour palette and creating emotive photography that reflected it.